
AI | Motion Design | AI-Generated Film | Commercial Concept
This project was developed during the Motion + AI in Audiovisual Post-Production workshop by Motion Insider. The goal was to create a complete commercial campaign for a fictional sneaker brand, XTRM, using artificial intelligence throughout the entire post-production pipeline — from image generation to visual storytelling. The film blends cinematic aesthetics, motion design, and sound design to evoke a strong sense of movement, innovation, and performance. More than a technical exercise, this project explores new creative possibilities in audiovisual production, using AI as a core tool for direction and creation.













AI Motion Insider
Motion Designer Allan de franca
© @allandefranca